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SalesARC vs a fractional VP of Sales firm

You need a senior leader on the number, and the system underneath them that you get to keep. Leadership with a system underneath it, or leadership alone.

The honest short version

When every deal still routes through you, a fractional VP is the obvious hire. One typically costs $5,000–$20,000 a month, with most active engagements between $8,000 and $15,000 for 20–30 hours a week. What you get is a person. What you usually don’t get is the system — the playbook, the CRM the sequences run in, the prospecting that fills it, the quoting that closes it — so the first two months go to building it at retainer rates, and it leaves when they do. SalesARC Perform gives you fractional leadership on top of a platform you keep. Perform Standard — fractional leadership of your own reps, up to five — is $4,999/mo. Basic, $2,499/mo plus BDR hours at $19.65/hr, is our leadership running SalesARC BDRs when you have no reps yet. Both are priced below the market because the system is the product and the leadership runs on it.

Side by side

What you get

Fractional VP firm
A senior sales leader, part-time
SalesARC Perform
A senior sales leader plus SalesARC BDRs on the SalesARC platform (BDR hours billed at $19.65/hr)

Typical cost

Fractional VP firm
$5,000–$20,000/mo (Activated Scale, 2026); most $8,000–$15,000
SalesARC Perform
$2,499 / $4,999 / $7,499 per month, plus BDR hours at $19.65/hr

The system

Fractional VP firm
Theirs, or yours if you already have one
SalesARC Perform
The SalesARC platform underneath it — Playbook, Prospect, ArcClaw™ and Propose, each priced on the pricing page, built in the first weeks and yours after

Visibility

Fractional VP firm
Their report, on their cadence
SalesARC Perform
The same project boards, call scores and pipeline we look at, any hour

When it ends

Fractional VP firm
The leader leaves; the system often does too
SalesARC Perform
The leader leaves; the platform and the playbook stay

Best for

Fractional VP firm
A team with a working system that needs a leader
SalesARC Perform
A founder who needs the system and the leader, and wants to keep the system

Sources: Activated Scale, Fractional VP of Sales Cost Per Month Guide (2026) . Six-month minimum, month to month after. BDR hours billed separately at $19.65/hr.

When a fractional VP alone is the right call

If your sales system already works — CRM trusted, sequences running, quotes clean — and what you lack is someone senior to run it, hire the leader and skip the platform. Adding software to a working system is cost, not value.

When SalesARC is the right call

If the system is the problem as much as the leadership is, Perform builds both at once and leaves the system behind — the leader runs your number, and the playbook, the CRM and the quoting stay yours when the engagement ends. If you are under $10M and have never had a written playbook, you are probably in that position — and you find out at the fractional VP’s second invoice.

We were the founder doing all the selling, so we know what it is to want someone senior to take the number. Hire the leader alone, and the system walks out with them. Hire the leader on a platform you keep, and you are in the deals you choose — not every deal.

Stop being the bottleneck. Start with the playbook.

Trusted by The Rock Group, Fasturtle and Phoenix Strategy Group — and it runs our own outbound.

From $999 once · No revenue share · Cancel monthly modules any time