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SalesARC Playbook · Step 1 of 3 · Align

A playbook your reps actually send — not a PDF nobody opens twice.

You have written the playbook before. It became a deck read once and a document opened twice, and the selling still ran through you. Build this one with a SalesARC strategist from your own calls, documents and pricing — then it syncs live into your CRM as sequences your team actually sends. From $999, one time.

Where your playbook goes

Most sales playbooks become a deck read once and a PDF opened twice. We know, because we wrote them for years and watched it happen. Yours has somewhere to go: every part you build with your strategist turns into something your team sends, calls from or quotes with.

  • 01

    The ICP you define

    the filter ArcClaw™ searches against

    ArcClaw™ Agents
  • 02

    The messaging you write

    the email and LinkedIn steps your reps send

    Prospect
  • 03

    The call and voicemail scripts

    the tasks that pop up in front of them

    Prospect
  • 04

    The product tables and pricing you build

    the line items in your quotes (Playbook Standard)

    Propose
“SalesARC replaces a costly and expensive sales machine that is often not effective for our clients. With the addition of a Sales Playbook and the AI-driven sales tools, our clients have seen tremendous growth.”
David Metzler · Phoenix Strategy Group
A full sales playbook in SalesARC Playbook with its seven sections
The playbook

Step 1 · Align — the playbook

Get who you serve, what you say and how a deal moves out of your head.

Built with a strategist from your own calls and documents. Each section feeds the tool that uses it, including the starting list of buyer questions ArcClaw™ AEO tracks for you.

ArcClaw™ AEO
Section Studio in SalesARC Playbook with the ICP section open
Section Studio

Step 1 · Align — Section Studio

Rebuild any section from your own files, without starting over.

Section Studio lets you rebuild any section of the playbook from your own files and regenerate the sequences underneath it.

The resulting playbook sequence inside SalesARC Prospect
The resulting sequence inside Prospect

Step 2 · Run — synced into your CRM

Your reps send the sequence you would have written.

Synced live into your CRM as sequences your team actually sends — that is step two, and Prospect handles it. When ArcClaw™ researches a lead, that research writes the opening lines of each step, so the email says something true about that prospect instead of filling in a name.

See Prospect

Lead magnets

Your playbook can design the thing that brings people in.

Describe a calculator, an assessment or a gated guide in Section Studio and your playbook designs it. Prospect hosts it on a page styled to match your site, or you paste one line to embed it. Every submission lands in the CRM on its own list, where a journey can start the right sequence.

See Prospect

Pricing

Every plan starts here.

Step 1 of 3. Playbook is the base of every plan; Prospect and ArcClaw™ run it (step 2) and Propose quotes it (step 3) whenever you add them. Without one, the next rep you hire leaves at month nine because there was no playbook to hand them.

SalesARC Playbook

One-time

Playbook is the base of every plan — every plan starts here.

BasicRequired base

$999 one time

one ideal customer, one agent

  • One working session with a strategist, then a review — and what is in your head is a written system
  • One ideal customer: who to go after, what to say, the outreach sequence, the call script, the objections and the answers
  • The build spec for one agent — ArcClaw™ prospecting, AEO or AI voice
  • The sequences load into your CRM ready to send — not a PDF that dies in a folder
  • Set it to appointment-setting instead if your team only books meetings

Standard

$2,499 one time

multiple ideal customers, multiple agents

  • Everything in Basic, for up to three ideal customers instead of one
  • Build specs for every agent you run: ArcClaw™ prospecting, AEO, AI voice inbound and outbound
  • Your products and pricing become quote-ready tables in Propose
  • Your team works in it together — roles, comments and version history

Enterprise

$4,999 one time

uncapped

A hands-on build with our strategists — scoped before it’s billed.

  • No cap on ideal customers or agent modules
  • Custom sections for whatever your engagement needs
  • Built hands-on with SalesARC strategists, across teams and brands
  • Reviewed and refreshed every quarter

See every tier

Your reps send the sequences you would have written.

Trusted by The Rock Group, Fasturtle and Phoenix Strategy Group — and we run our own outbound on SalesARC.

From $999 once · Basic and Standard check out online, no sales call first · Export your data on every tier